

Digital Ads is one of the most appealing channels in marketing: instant visibility atop search results, an immediate flow of new leads, and the ability to re-target website visitors who haven’t converted yet. But it’s also a lot like a Vegas casino. Anyone can ante up, and if they don’t know what they’re doing, there are no refunds. More than any other channel, success in Digital Ads requires someone with real expertise and a consistent track record of performance.
Marketing is a numbers game. The majority of clicks won’t become clients. How many clicks it takes to get a remunerative lead depends on many factors, and the quality of your creative is one of the biggest. Included in Tropic’s management services is the full design and build: from the ad itself to the landing page that follows.
Strategy sessions to align ads with business goals
Fully managed campaigns across Google, Meta, TikTok, YouTube
Keyword research, audience targeting, and placement strategy
Custom ad copy, headlines, and creative development
Conversion tracking setup and goal optimization
Retargeting and funnel sequencing
Weekly campaign optimizations (bids, placements, structure)
Monthly reporting with ROAS breakdown and recommendations
Maximize return on ad spend with focused targeting
Align campaigns with your funnel and buyer journey
Adapt and optimize weekly for peak performance
Uncover untapped audiences through strategic insights
Scale efficiently without wasted budget
Deliver results backed by transparent reporting
$2,000 Setup +
$100 – $5,000/month ad spend (paid to networks)
Account Setup
Conversion tracking
Marketing action plan
Competitor analysis
Ad campaign copywriting & A/B testing
Dynamic keyword insertion
Account based retargheting
Strategic bid management
Monthly reports
$3,000 Setup +
$5,000 – $30,000+/month ad spend (paid to networks)
Everything in Lite +
Single account manager
Advance optimization
Custom retargheting audience
Custom rule based bidding
Geofencing & Geotargeting
Monitoring clicks, conversions and click fraud activity
Dynamic keyword insertion
International PPC campaign management
Strategy Meets Storytelling
If you're ready for a strategic partner who understands how to scale, we're ready to talk.
453 S Spring St Ste 400 Los Angeles, CA 90013
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