Brand Strategy & Identity

Establish Credibility Online & Establish Brand Trust

More than a logo and colors, branding is how a business becomes recognized, regarded, and remembered. It’s shaped by every instance people see, hear, read, and experience your company. Done right, branding isn't imagined from thin air. It’s creatively engineered through strategic analysis of your goals, market, competitors, and ideal clientele.

Tropic Agency branding services begin with an extensive discovery phase: understanding the heart and soul of your business, your vision, and your market. From there, we begin to define your brand pillars: mission, value proposition, differentiators, positioning strategy, client avatars, attributes, values, voice, and more. Everything culminates in a cohesive visual and verbal identity for your business.

Our Branding Include:

  • Discovery workshops to uncover brand voice, values, and vision

  • Competitive research and positioning frameworks

  • Tagline, tone and messaging

  • Logo design (multiple concepts + revisions)

  • Font systems and color palette creation (HEX, RGB, CMYK)

  • Social media logo formats and web icons (favicon, square formats)

  • Full brand style guide with usage rules and examples

  • Business card, letterhead, and signage design

  • Editable source files and print/web-ready asset delivery

  • Consulting on launch strategy, brand rollout, and audience targeting

Our piece is designed to:

  • Build authority and educate your audience

  • Nurture leads and subscribers

  • Convert readers with persuasive storytelling and smart CTAs

  • Strengthen your brand voice across every channel

Branding & Identity

Simple Branding Plans

Logo Design

For Small Businesses & Startups

$200

2 unique logo concepts

  • Color palette development

  • Multiple file formats: png, jpg/jpeg, svg, pdf, AI/ EPS

  • Web & print ready

  • Brand guidelines

  • CMYK color setup

  • Focused visual identity

  • 2 revisions

Business Card

For Scaling Businesses & Entrepreneurs

$250

2 unique business card concepts

  • Custom business card design front and back

  • QR code printed

  • Branding elements

  • Premium layout

  • Brand Guidelines

  • Copyright transfer document

  • 2 revisions

Brochure

For Scaling Businesses & Entrepreneurs

$600

10 pages business presentation

  • Brand color as per brand guidelines

  • Text & Image alignments and spacing

  • Custom icons and infographics

  • Brand Guidelines

  • Custom artwork, characters, image

  • Power Point and PDF download

  • 2 revisions

Google Reviews

Strategy Meets Storytelling

Let's Grow Something 


Great Together

Whether you’re building your presence locally or expanding globally, Tropic Agency delivers strategies to move your business forward.